Hugo Boss

HUGO BOSS Green Label is available in Store only at Shmooz. We carry their iconic Paddy Polo’s and Classic Tees. We also have some of their Loungewear collections.

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Hugo Boss was created in 1924 and created its first mens suit in the 1950’s and progressively expanded under Hugo Boss’s son-in-law Eugen Holy. In 1969 Eugen Holy’s sons took over the company and form it into the brand we know today. The brand BOSS was launched in the early 1970’s after a massive demand for fashion conscience, high quality menswear exploded.

From then on the BOSS brand has progressively grown and introduced women’s wear and children’s wear collections as well as perfumes and accessories. BOSS also released BOSS Orange in 1999, which mixed casual leisure wear with sportswear to create a classic look. BOSS Green was also launched in 2003 which took the original BOSS Golf collection and reworked the brand to create a brand new concept that produces functional materials in everyday clothing with a sport edge.

At Shmooz we stock BOSS Green which caters for your everyday needs from BOSS footwear like the Spacit Trainer to the classic Paddy Polos and the Classic Tee.

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